In 2006, Fiji Water advertised the water by saying: "The label says Fiji because it's not bottled in Cleveland". Cleveland's water department took offense to this and viewed it as an insult directed at them. They decided to run tests and compared a bottle of Fiji Water to Cleveland tap water and some other national bottled brands.
The findings must have been embarrassing for Fiji Water, because the results revealed that Cleveland's tap water was better than Fiji's bottled water! Fiji Water apparently contained 6.31 micro-grams of arsenic per liter; where as the tap water of Cleveland contained none.
That was not the end of the company's woes. In November 2010, Fiji deported Fiji Water director of external affairs, David Roth, for "interfering in Fiji's domestic affairs," leading to the resignation of interim defense and immigration minister, Ratu Epeli Ganilau.
